Healthcare
ReNova Health
Full-service marketing for a rebranded multi-location clinic group.
Visit siteKnoxville and East Tennessee
Marketing that grows local businesses.
Social, paid ads, email, and design for East Tennessee businesses that want real, measurable growth. I build and manage every campaign personally, treating your budget like my own.
Up to $2M/yr
Ad budgets managed
6+
Industries served
Meta + Google
Hands-on ads management
Human-Led Strategy
AI ASSISTED
What I do
Services
A focused toolkit for local and small businesses, built around the work that actually moves the needle.
Social Media Management
Design, content writing, and content-calendar scheduling that keeps your brand consistent and active.
Paid Advertising: Meta & Google
Ad creative, campaign setup, and ongoing management built to hit the numbers that matter.
Email Marketing
Design, copywriting, and end-to-end campaign management that nurtures leads into customers.
Design
Logo design, brand-kit development, and full brand refreshes.
Reporting & Analytics
Every ROI- and data-driven service includes custom reporting on whatever KPIs you care about.
All performance work comes with reporting on the KPIs you choose. No vanity metrics.
Selected work
Clients and Brands
Childcare & Family
Ames Play Yard
Brand, social, and paid for a community-focused childcare experience.
Visit site
Creative Agency
Space Agency
Collaborative work supporting a small but mighty creative shop.
Visit site
Plumbing
The Drain Man Plumbing
Launched a new plumbing brand end-to-end with paid and organic.
Visit siteRebrand case studies
Brands I've Helped Reposition
Healthcare6-month rollout
Central Iowa Pain → ReNova Health
I led a full rebrand including CRM workflow updates, rebrand-focused email marketing campaigns, and a coordinated organic and paid social media rollout planned over a six-month period.
Home Services & Plumbing8-month rebuild
ProWorx of Knoxville → The Drain Man Plumbing
I repositioned a pressure-washing company into a focused plumbing brand. Over roughly eight months, I established a new brand identity and launched the new company end to end.
About
Local marketing, done right.
I'm based in East Tennessee, near Knoxville, and focused on local and small businesses that want a marketing partner, not a vendor.
I have cross-industry experience across landscaping, healthcare, real estate, construction, plumbing, and childcare, including hands-on work with Ames Play Yard.
I've managed Meta and Google ad budgets up to $2M annually.
On AI
"I use AI as a tool, not a crutch. It helps me move faster on app development, content collaboration, campaign structure, and even building sites like this one. The strategy and the judgment stay human."
Industries served
LandscapingHealthcareReal EstateConstructionPlumbingChildcare
Get in touch
Let's grow your business.
Tell me a little about what you're working on. I read every message and reply personally, usually within a day.
hello@easttnmarketing.com
East Tennessee / Knoxville area
Client Reviews
What clients say.
I have enjoyed working with Sam and look forward to continuing to do so in the future. His work has helped generate monthly sales and he is always bringing new marketing strategies to us.
Verified Client
via Upwork
Sam is very communicative and easy to work with. He delivers a quality product and knows platforms like Hootsuite and Canva. If you need help with social media, he is definitely a great person to work with.
MDHearing
mdhearingaid.com
Samuel was great. He made me a company logo that I am proud to display. He was able to understand what I needed with not much to go on. He worked with me till I was happy with the design.
Verified Client
via Upwork
Sam is enthusiastic and pleasant to interact with, and he knows social media. In fact, his web writing skills are so solid we used him for web copywriting as well as social media posts, and both products were good quality.
Verified Client
via Upwork